Sustainability


Through Serverfarm’s approach, enterprises are becoming more sustainable and cost-effective in their IT strategies. Applying Serverfarm’s modernization versus new construction model means reduced greenhouse gas emissions now, which is our greatest urgency. 

 

Clean Energy

 

The Cleanest Data Centers Are Ones That Aren’t Built At All

Jun 22, 2020

Circular Economy for Data Center Lifecycle

Consumption of environmental resources that are critical to data centers are becoming increasingly scarce as the demand for data centers, and their 24x7x365 resilient operation, continues to grow.

Digital transformation is a necessity to keep society running, especially in times of disaster such as the mass shutdowns to reduce transmission during the COVID-19 pandemic.

As the disease affected more people in the months following its initial discovery, a massive surge in the global usage of digital infrastructure was observed.

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Reports

Embodied Carbon Report

Whole Building Life-Cycle Analysis Report

Supercomputers addressing climate change

Data Center and Supercomputers Addressing Climate Change

Blog

How Green is my TV Show?

How Green is my TV Show?

Is there a carbon free way to stream Love Island?     Two reports that first glance don’t appear to have much to do with data centers caught my eye this week. Firstly, a news item that said content streaming produces twice the carbon of watching over...

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The Greenest Data Center is the One That’s Never Built

The Greenest Data Center is the One That’s Never Built

  On the heels of a pandemic, and with current global markets for data capacity skyrocketing, the data center industry must use every means possible to reduce its carbon emissions.     The old adage - reduce, reuse, and recycle - transcends a consumer public...

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Decarbonizing the Data Center – latest data and advice

Decarbonizing the Data Center – latest data and advice

Serverfarm recognizes that addressing carbon and GHG emissions is no simple task. Carbon reduction and long-term data center sustainability is not simply a case of flipping a switch or signing a power purchase agreement (PPA). At Serverfarm our strategy is based on...

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The Data Center Is Not Dead Pt III

The Data Center Is Not Dead Pt III

How to Create Longer Life Cycles to Drive Greater ProsperityRead Part 1   //   Read Part 2       COVID-19 is accelerating transformation throughout the business world. In the world of transport, it was no great surprise when IAG, the global airline...

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