Sales managers and business managers who do any type of business online need to make sure that they’re doing so safely and taking the proper precautions to ensure that any and all of their intellectual property and critical business data is carefully secured against physical and wireless threats.  No business owner wants to deal with the legal ramifications of confidential and sensitive customer data that is lost or stolen, not to mention the impending loss of a business’ good reputation as well as customer trust.

What is Enterprise Data Security? Currently, there are three individuals who use a company’s information stores: sales managers, business managers and hackers.  Sales managers use information stores to pair customers with certain products, while business managers use information stores as a way to gather market intelligence that later can be used against the competition, and hackers use the information for malicious deeds.  Today’s business owners must secure an IT environment that successfully delivers helpful information to business and sales managers while blocking hackers from accessing that same critical information. When selecting digital security measures, business owners will want to think long term and concentrate on whatever security weaknesses they may currently have, as well as any weaknesses they forecast developing in the future.  When it comes to the security of your data, it is important to be proactive and act on potential threats rather than react to them.  If you ever have to react, then you’re already behind.

A “No Wi-Fi” Policy Doesn’t Eliminate Threats Many business owners believe that if they are not directly connected to the Internet, they don’t have as many security threats to worry about.  The truth is that a Wi-Fi signal could still be finding its way into your enterprise by the embedded clients in laptops or through rouge access points.  Air Tight Networks is reporting that more than 55% of laptops shipped out in 2003 had embedded Wi-Fi, which means that it’s entirely possible that you could have a wireless signal in your enterprise that you aren’t aware of.  A survey by Gartner  showed that more than 20% of enterprise CIOs discovered unsecured access points on their network.  You could potentially be inadvertently leaking confidential data about your business or your customers , or your customer data to hackers.

Categories of Wireless Threats There are both malicious and common wireless threats.  Rogue access points are some of the most common – as well as some of the most dangerous.  They are usually a low cost, SOHO-class access point that you or an employee might accidentally bring in whenever you’re looking for wireless access.  Rogue access points don’t usually have security, which makes it possible for anyone with a Wi-Fi client to have an entryway into your data. Poorly or misconfigured access points are something else to be cautious of.  If you have a wireless LAN infrastructure, the threat you should be worrying about could be the one from your own equipment. Misconfigured access points can become a welcome mat for hackers, especially if the access point is reset to the defaults for the network, or if your business does not currently employ any active security features. There are many threats to your enterprise security data, and seemingly more are cropping up every single day.  Remain vigilant and up-to-date on the latest security measures to avoid being caught unaware or two steps behind these potential security threats.


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